Client Overview
RODNEY HAS ENJOYED BOTH AGENCY CREATIVE AND CLIENT DIRECT RELATIONSHIPS, IN CREATING
PREMIUM PHOTOGRAPHIC IMAGEs OF ICONIC AUTOMOTIVE BRANDS.
AUDI - NORTH AMERICA
A decade long relationship creating premium images in studio and on location, to include all aspects of automotive beauty work - creating major images in support of the brand in print.
VOLKSWAGEN CARS - NORTH AMERICA
Road Trips across America’s heartland – creating location beauty work, reportage people, car to car, and studio beauty across multiple brochure seasons.
LINCOLN - LATIN AMERICA
Leo Burnett MX invited me to create a series of conceptual images for the AVIATOR - with enviroments created in California and beauty location work produced outside Mexico City.
DHL - MEXICO CITY
Ogilvy MX asked me to create a series of weather based images with their drivers in tough conditions – Rain, Snow a Dust Storm.. all created effectively with local MX teams.
BUICK
McCann Detroit has been a long lasting friendship, like AUDI, with multiple seasons shooting BUICK on location, rig motion and in studio supporting multiple seasons of print.
AUDI - AG
Created a collection of images produced over a 40 day project in Munich – photographing vintage AUDI brands from the Deutches Museum – HORCH to AUTO UNION.
JAGUAR CARS - NORTH AMERICA
I photographed the full line of JAGUAR cars in support of national print brochures – to include location, car to car motion and studio beauty work - for Ogilvy Detroit and SHR Design.
LINCOLN MERCURY
For LANDOR’s team in Southern California, I produced high end studio beauty work of the brands interiors, exterior sheet metal, running a team over a multi-year relationship.
HONDA MOTORS
A brutal winter.. we snow cat’d Hondas PILOT for RPA, to the top of The Paranoids mountain range - built a set in subzero temps and waited for beauty light to fall behind the hills.
VW - CONCEPT ONE / VW BUG
I was priveledged to shoot the CONCEPT ONE in studio, creating premium images of the new BUG - directed by Barry Shepard / Karin Burklein / Dennis Merritt.. at SHR AZ.
AUDI - DESIGN CENTER
Under the direction of J.Mays, working with his team at their Design Ctr. in California, creating “In-Production” images of the TT and the Alcoa space framed VW Van.
oPEL - AG
Wintertime.. McCann Frankfurt needed warm weather beauty work of it’s latest Opel Astra - a 6-wk shoot in studio gave us quality lit sheet metal w rig motion adding an emotional mix.
GENERAL MOTORS / GMC
A 5 month studio project creating all of the seasons brochure photography, with early branding of its trucks as “INDUSTRIAL STRENGTH”.. using industrial material sets.
Dodge TRUCk
Continuing with iconic brand photography, I’d been invited to create new angles on a new truck that started the “Grill Wars”.. DODGE RAM - directed by Dennis Merritt / SHR AZ.
Prototypes
Over the seasons I’ve been trusted to help creative teams “see” the car theyre working with – creating brand books, lighting styles, lensing and angles, for others to follow.